Three Worlds

The exhibition "Three Worlds" captures the spirit of the 20th century against the backdrop of the evolution of spa culture. The monumental space of the atrium reveals the life of nature and technology. A panoramic projection brings viewers closer to the macro-world of the peat bogs in the Karlovy Vary region and the processes that shaped them. Restored bathrooms uncover the history of spa culture in a global context. Hand-drawn animations explore traditional cradles of civilization while simultaneously telling the story of the Imperial Baths. The bathrooms, restored to their original form, are once again inhabited by prominent figures. Illusory digital paintings use images, light, and sound to represent the era's context.

After its opening, the Imperial Baths quickly became one of the centers of social life and gathering. Significant European and global personalities who visited the baths greatly contributed to shaping the genius loci of Karlovy Vary. The baths served their guests for almost a hundred years until their operations were ceased in the 1990s.

What significance does spa culture hold in the context of today? Even though Karlovy Vary is part of the West Bohemian Spa Triangle and is listed as a UNESCO World Heritage site, the connection between the historical and current content of spa culture is challenging to find. Therefore, we utilized the tool of multimedia archaeology and delved into the sources that shaped the spa culture during the golden era of the 19th century and later in the 20th century.

We bring the baths to life with immersive projections of notable figures.

Each illusion, through image, light, and sound, represents the ethos of its era.

In the first part of the exhibition, THE WORLD OF HISTORY, we tell the story of spa culture in a humorous and relaxed manner. Restored model bathrooms, returned to their original form, are filled with educational elements that bring the global context of spa culture closer to the viewer, from Antiquity to the Orient, the history of the Imperial Baths, and traditional healing procedures. We use hand-drawn animations that lighten the theme and remove any didactic overlay.

In the WORLD OF PERSONALITIES, we have revived the preserved bathrooms with ephemeral immersive projections that depict the significant figures of the Imperial Baths in symbolic situations. These situations define the personalities through simple gestures while also showing them during various spa procedures. Each illusion, through image, light, and sound, represents the ethos of the time and is unique in its presentation—from delicate scenes to more expressive images.

In the WORLD OF MACRO-NATURE, we explore the natural resources of the region, the formation of peat, and the unique biodiversity associated with it. The immersive projection allows viewers to travel through different scales, speeds, and worlds. One moment, we observe workers harvesting peat; moments later, we journey through the world of mammals, small insects, or aquatic algae. The visitor thus discovers the diverse flora and fauna of the Slavkov Forest.

THE THREE WORLDS form a vibrant collage of the personalities who visited the baths, the latest archaeological speculations, and the fascinating universe of natural heritage. All of this is presented through an eclectic palette of artistic forms that seek to blur the lines between what is serious and humorous, what is intended for children and what for adults.

The exhibition captures the spirit of the 20th century against the backdrop of the evolution of spa culture. It encourages visitors to reflect more deeply on how contemporary life can be connected with the historical experience of the region, its natural wealth with the modern development of the city, and last but not least, what the significance of spa culture will be in an uncertain future.

The material and aesthetic design of the exhibition was chosen with the utmost respect for the Imperial Baths building. We present history to the viewers primarily through illusions, reflections, and light across all levels of multimedia content.

Art Direction

Martin Hejl

Architecture, Concept

Martin Hejl, Lenka Hejlová, Jan Nálepa, Natália Kaňová

Head of Production

Rozálie Brožková

AV Producer

Alžběta Karásková

Creative Producer

Karel Poupě

Production, Research, Content Support

Petra Dobešová, Jakub Přikryl, Adéla Růžičková, Kryštof Zatloukal, Alžbeta Šimková, Jan Krombholz

Text by

Martin Hejl, Kateřina Šípková, Petr Prouza, Jiří Brožek, Miloš Bělohlávek

Research and Consultation

Kateřina Šípková, Petr Prouza, Jana Vokurková, Pavel Titz, Tomáš Vylita, Alžbeta Šimková

Proofreading

Jana Semelková, Marcela Jarešová, Petra Juklová

Translations

Mike Allen

Pre-press Preparation

Pavel Lorenc

Light Design

Jan Nálepa

Art and Illustration

Petr Janák, Long Phi Trieu, Milan Martinec, Alexey Klyuykov, Veronika Nemejovská, David Čumalo

Frame by Frame Animation

Milan Martinec, Petr Janák

2D Animation

Petr Janák, Radek Doskočil, Tomáš Holub, Tomáš Hájek / HatoHoto

3D Animation

Long Phi Trieu, Vojtěch Pecka, Ekaterina Bessonova, Sebastian Baalbaki, Vojtěch Šálek

AI Art

Artem Tokarevskikh

Sound and Music

Michal Rataj, Matouš Godík

Sound Cooperation

Matěj Šenkyřík, Ondřej Rozum

Cinematography and Photography

Branko Avramovski

Camera Assistant

Dona Dameska

Editing

Elvira Dulskaia, Valér Futej

Actors

Tomáš Kaprál, Hynek Chmelař, Petra Dobešová, Karel Poupě, Dušan Pernický, Rozálie Brožková, Eva Bártková, Viktor Dvořák, Kryštof Zatloukal, Artem Tokarevskikh

Make-up

Barbara Kichi, Romana Pejcharová

Costumes

Magdaléna Hanušová

Props

Tomáš Landa, Šimon Landa

Models

Daniel Pošta, Zdar Šorm, Miroslav Liederhaus, Zdeněk Kunc

Other Contributors

Dávid Sivý, Viktor Tonner, Lukáš Turza, Richard Kolbe, Lukas Seidel, Simona Jánská, Sasha Rose Diamond, Vanda Déduchová, Klára Míčková, Leoš Lux, Jitka Zedníková, Michaela Vrtílková, Alexandra Macháčová, Lubomír Zeman, Marie Koldinská, Antonín Šimčík

Managment of Construction and Equipment

Jakub Antoš, Martin Vondrášek, Roman Chýle, Petr Vlček

AV Programming

Zdeněk Trávniček, Jakub Roček, Jiří Šebele, Jiří Šebele, Adam Špinka, Josef Kortan

Mapping Technical Solution

Zdeněk Krýsl, Ben Mitchell, Jakub Antoš, Jakub Hanuš, Adam Špinka

AV Technicans

Vojtěch Tesárek, Milan Drhovský, Jakub Šve, Štěpán Vlček, Jiří Frey, Petr Nohava, Jan Stoch, Petr Lisa, Jakub Říšský, Petr Procházka

Administration of Construction and Equipment

Tereza Černá, Lucie Brixí, Lenka Frintová

Collaboration

byPINK, superlative.works, AVT Group, dílo.work, Virgo Advertising WADE Atelier, Signpek

Photography

Petr Polak Studio

Other projects

The Summit
Mirrors of Zlín